Privacy Policy
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At The Natural Word Limited ("we", "us", "our"), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal data when you visit our website, contact us, subscribe to our communications, or engage our services.
We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable data protection laws.
1. Who We Are
The Natural Word Limited is the data controller responsible for your personal data.
Contact Details
The Natural Word Limited. Registered Company. 16118387
2 Milehouse Cottages, Coldharbour Lane, Dorking, RH4 3JQ
Email: lucy@thenaturalword.co.uk
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above.
2. Information We Collect
We may collect and process the following categories of personal data:
Information you provide directly
Name
Email address
Telephone number
Company or organisation name
Job title
Project or enquiry details
Information submitted through contact forms
Newsletter subscription preferences
Information collected automatically
When you visit our website, we may automatically collect:
IP address
Browser type and version
Device information
Operating system
Referring website
Pages viewed
Time spent on pages
Website interactions and usage data
Client and project information
Where you engage our services, we may collect information necessary to provide those services, including communications, project materials and business information relevant to the engagement.
3. How We Use Your Information
We use personal data to:
Respond to enquiries and requests
Provide consultancy and professional services
Manage client relationships
Send requested information
Deliver newsletters and marketing communications where consent has been provided
Improve our website, services and user experience
Analyse website performance and engagement
Maintain security and prevent misuse
Comply with legal and regulatory obligations
4. Our Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases:
Legitimate Interests
We may process personal data where necessary for our legitimate business interests, including:
Responding to enquiries
Managing client relationships
Improving our services
Maintaining website security
Business administration
Contract
Where processing is necessary to take steps before entering into a contract or to fulfil our contractual obligations to clients.
Consent
We rely on consent for:
Newsletter subscriptions
Marketing communications
Certain cookies and analytics technologies where required
You may withdraw your consent at any time.
Legal Obligation
Where we are required to process personal data to comply with applicable laws and regulations.
5. Marketing Communications
If you subscribe to our newsletter or opt in to receive updates, we may send you communications relating to:
Marketing and communications insights
Industry updates
Thought leadership content
Company news and updates
Events and resources
You can unsubscribe at any time by:
Clicking the unsubscribe link in our emails
Contacting us directly at lucy@thenaturalword.co.uk
We will not send marketing communications where consent is required unless you have opted in.
6. Third-Party Service Providers
We use trusted third-party providers to operate our business and website.
These may include:
HubSpot
We use HubSpot to manage enquiries, customer relationships, contact records, forms, marketing communications and email subscriptions.
Information submitted through our website may be processed and stored by HubSpot on our behalf.
Website Hosting and Website Management
Our website may be hosted and delivered through third-party providers, including Framer and associated infrastructure providers.
Analytics Providers
We may use analytics tools to understand website performance, visitor behaviour and engagement.
All providers are required to protect personal data and process it only in accordance with our instructions and applicable data protection laws.
7. International Data Transfers
Some of our service providers may process personal data outside the United Kingdom.
Where personal data is transferred internationally, we ensure appropriate safeguards are in place, including:
Adequacy regulations approved by the UK Government
Standard contractual clauses
Other legally recognised transfer mechanisms
8. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected.
Retention periods may vary depending on:
The nature of the information
Legal and regulatory requirements
Business and contractual obligations
When personal data is no longer required, it will be securely deleted or anonymised.
9. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:
Ensure the website functions correctly
Improve user experience
Analyse website traffic and usage
Measure marketing effectiveness
You can manage cookie preferences through your browser settings and any cookie consent tools provided on the website.
For more information, please refer to our Cookie Policy if applicable.
10. Data Security
We implement appropriate technical and organisational measures to protect personal data against:
Unauthorised access
Loss
Misuse
Alteration
Disclosure
While no online system can guarantee absolute security, we take reasonable steps to safeguard information entrusted to us.
11. Your Rights
Under UK data protection law, you have the right to:
Request access to your personal data
Request correction of inaccurate information
Request deletion of your personal data
Restrict the processing of your data
Object to processing based on legitimate interests
Request transfer of your personal data to another provider
Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us at:
12. Complaints
If you are unhappy with how we process your personal data, we encourage you to contact us first so that we can address your concerns.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent authority for data protection matters.
13. Third-Party Websites
Our website may contain links to external websites.
We are not responsible for the privacy practices, content or security of third-party websites and encourage you to review their privacy policies before providing personal information.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page together with the revised effective date.
We recommend reviewing this policy periodically to stay informed about how we protect your information.
15. Contact Us
The Natural Word Limited
Email: lucy@thenaturalword.co.uk
For any questions about this Privacy Policy or our handling of personal data, please contact us using the details above.
